E-commerce Retailers and Pop-Up Shops:
bridging the gap between offline and online
Browse and book among thousands of venue available internationally on Storefront
Why Open A Pop-Up Store
Creating a pop-up store has endless possibilities for your brand!
Digitally native vertical brands (DNVBs) are increasingly bridging the gap between their online and offline presence by including pop-up stores in their marketing strategy. A physical retail presence is key to driving foot traffic, increasing visibility and testing new concepts – all without the long-term commitment and cost of a permanent store.
Storefront has helped e-commerce giants like Amazon, to smaller e-tailers like MM.LaFleur and hundreds of other e-commerce brands to pop-up in cities all around the world.
5 E-COMMERCE BRANDS WHO RECENTLY LAUNCHED A POP-UP STORE WITH STOREFRONT
For retail brands who started their business online, a physical retail presence is helping to drive more foot traffic, increase sales and even open a more long-term brick and mortar space. Here are 5 of our favorite e-commerce brands that opened pop-up stores from this year.
THE RESET IS BETTING BIG ON ITS SAN FRANCISCO BASED POP-UP STORE
The women’s empowerment digital platform, Thereset.com, launched a direct-to-consumer apparel line last year to inspire women in need of a wardrobe ‘reset’. The brand has successfully delved into brick-and-mortar stores to expand brand awareness and boost sales.
ECOMMERCE RETAILERS AND POP-UP SHOPS: CASHING IN ON FASHION WEEK
What was once only touchable by the world’s most respected designers has now become a city-wide event that opens the doors for retailers of all kinds.The shoppable runway, off-runway shows and pop-up shops are some of the ways Fashion Week is morphing today. These changes are presenting new opportunities and creating a global platform accessible to all types of e-commerce retailers.