{"id":8583,"date":"2018-08-06T09:59:12","date_gmt":"2018-08-06T09:59:12","guid":{"rendered":"http:\/\/blog.thestorefront.com\/?p=8583"},"modified":"2020-03-05T17:12:06","modified_gmt":"2020-03-05T17:12:06","slug":"monoprix-x-chateau-rouge-un-pop-up-store-pour-booster-le-lancement-de-la-collaboration","status":"publish","type":"post","link":"http:\/\/167.172.135.46\/fr\/monoprix-x-chateau-rouge-un-pop-up-store-pour-booster-le-lancement-de-la-collaboration\/","title":{"rendered":"Monoprix x Maison Ch\u00e2teau Rouge : un Pop-Up Store pour booster le lancement de la collaboration"},"content":{"rendered":"

C’est la collaboration qui a fait le plus de bruit en ce d\u00e9but d’ann\u00e9e :\u00a0Maison Ch\u00e2teau Rouge<\/strong> a pris ses quartiers chez Monoprix<\/strong>, le temps d’une collection capsule mode et d\u00e9co in\u00e9dite ! Hommes, femmes, enfants, accessoires et maison… tout le monde arbore le wax et se met \u00e0 l’heure africaine ! Monoprix n’en est pas \u00e0 sa premi\u00e8re association avec une autre marque et pourtant, celle-ci a une toute autre saveur. Quelques jours apr\u00e8s le lancement officiel de la ligne avec la jeune marque Maison Ch\u00e2teau Rouge le 30 Avril, Monoprix s’est install\u00e9 en plein Marais, pr\u00e8s de Beaubourg, au sein d’un Pop-Up Store<\/strong> urbain, pop et color\u00e9, du 2 au 6 Mai 2018. Cet espace de 233 m\u00b2 trouv\u00e9 par Storefront<\/strong> est id\u00e9alement situ\u00e9 pr\u00e8s de la Fontaine Stravinsky, o\u00f9 se m\u00ealent parisiens et touristes du lundi au dimanche. Un espace \u00e9ph\u00e9m\u00e8re<\/a> enti\u00e8rement d\u00e9di\u00e9 \u00e0 la collection capsule a permis au g\u00e9ant de mettre l’accent sur cette nouveaut\u00e9, d’attirer l’attention, aussi bien des curieux que des aficionados, des consommateurs que de la presse.<\/p>\n

Retour en images<\/strong> sur ce Pop-Up Store \u00e0 succ\u00e8s, d\u00e9paysement garanti !<\/p>\n

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Monoprix x Maison Ch\u00e2teau Rouge \u00a9 2018 Storefront<\/figcaption><\/figure>\n

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Monoprix x Maison Ch\u00e2teau Rouge \u00a9 2018 Storefront<\/figcaption><\/figure>\n

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Monoprix x Maison Ch\u00e2teau Rouge \u00a9 2018 Storefront<\/figcaption><\/figure>\n

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Monoprix x Maison Ch\u00e2teau Rouge \u00a9 2018 Storefront<\/figcaption><\/figure>\n

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Monoprix x Maison Ch\u00e2teau Rouge \u00a9 2018 Storefront<\/figcaption><\/figure>\n

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Monoprix x Maison Ch\u00e2teau Rouge \u00a9 2018 Storefront<\/figcaption><\/figure>\n

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Monoprix x Maison Ch\u00e2teau Rouge \u00a9 2018 Storefront<\/figcaption><\/figure>\n

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Trouvez l\u2019espace id\u00e9al pour votre projet \u00e9ph\u00e9m\u00e8re\u00a0<\/em><\/a>parmi plus de 10 000 r\u00e9f\u00e9rences disponibles \u00e0 la location dans le monde entier<\/i><\/p>\n","protected":false},"excerpt":{"rendered":"

C’est la collaboration qui a fait le plus de bruit en ce d\u00e9but d’ann\u00e9e :\u00a0Maison Ch\u00e2teau Rouge a pris ses quartiers chez Monoprix, le temps d’une collection capsule mode et d\u00e9co in\u00e9dite ! Hommes, femmes, enfants, accessoires et maison… tout le monde arbore le wax et se met \u00e0 l’heure africaine ! Monoprix n’en est …<\/p>\n

Monoprix x Maison Ch\u00e2teau Rouge : un Pop-Up Store pour booster le lancement de la collaboration<\/span> Read More \u00bb<\/a><\/p>\n","protected":false},"author":36,"featured_media":8589,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"qubely_global_settings":"","qubely_interactions":"","content-type":"","inline_featured_image":false,"site-sidebar-layout":"default","site-content-layout":"default","ast-global-header-display":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":""},"categories":[1671,1620],"tags":[],"qubely_featured_image_url":{"full":["http:\/\/167.172.135.46\/wp-content\/uploads\/2018\/08\/IMG_2795.jpg",5472,3648,false],"landscape":["http:\/\/167.172.135.46\/wp-content\/uploads\/2018\/08\/IMG_2795.jpg",1125,750,false],"portraits":["http:\/\/167.172.135.46\/wp-content\/uploads\/2018\/08\/IMG_2795.jpg",480,320,false],"thumbnail":["http:\/\/167.172.135.46\/wp-content\/uploads\/2018\/08\/IMG_2795-150x150.jpg",150,150,true],"medium":["http:\/\/167.172.135.46\/wp-content\/uploads\/2018\/08\/IMG_2795-300x200.jpg",300,200,true],"medium_large":["http:\/\/167.172.135.46\/wp-content\/uploads\/2018\/08\/IMG_2795-768x512.jpg",768,512,true],"large":["http:\/\/167.172.135.46\/wp-content\/uploads\/2018\/08\/IMG_2795-1024x683.jpg",1024,683,true],"1536x1536":["http:\/\/167.172.135.46\/wp-content\/uploads\/2018\/08\/IMG_2795.jpg",1536,1024,false],"2048x2048":["http:\/\/167.172.135.46\/wp-content\/uploads\/2018\/08\/IMG_2795.jpg",2048,1365,false],"qubely_landscape":["http:\/\/167.172.135.46\/wp-content\/uploads\/2018\/08\/IMG_2795.jpg",1125,750,false],"qubely_portrait":["http:\/\/167.172.135.46\/wp-content\/uploads\/2018\/08\/IMG_2795.jpg",480,320,false],"qubely_thumbnail":["http:\/\/167.172.135.46\/wp-content\/uploads\/2018\/08\/IMG_2795.jpg",140,93,false]},"qubely_author":{"display_name":"Stephanie Kidder","author_link":"http:\/\/167.172.135.46\/fr\/author\/skidder\/"},"qubely_comment":0,"qubely_category":"Featured Pop-Up Shops<\/a> Success Stories<\/a>","qubely_excerpt":"C’est la collaboration qui a fait le plus de bruit en ce d\u00e9but d’ann\u00e9e :\u00a0Maison Ch\u00e2teau Rouge a pris ses quartiers chez Monoprix, le temps d’une collection capsule mode et d\u00e9co in\u00e9dite ! Hommes, femmes, enfants, accessoires et maison… tout le monde arbore le wax et se met \u00e0 l’heure africaine ! Monoprix n’en est\u2026","jetpack_featured_media_url":"http:\/\/167.172.135.46\/wp-content\/uploads\/2018\/08\/IMG_2795.jpg","_links":{"self":[{"href":"http:\/\/167.172.135.46\/fr\/wp-json\/wp\/v2\/posts\/8583"}],"collection":[{"href":"http:\/\/167.172.135.46\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/167.172.135.46\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/167.172.135.46\/fr\/wp-json\/wp\/v2\/users\/36"}],"replies":[{"embeddable":true,"href":"http:\/\/167.172.135.46\/fr\/wp-json\/wp\/v2\/comments?post=8583"}],"version-history":[{"count":5,"href":"http:\/\/167.172.135.46\/fr\/wp-json\/wp\/v2\/posts\/8583\/revisions"}],"predecessor-version":[{"id":22091,"href":"http:\/\/167.172.135.46\/fr\/wp-json\/wp\/v2\/posts\/8583\/revisions\/22091"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/167.172.135.46\/fr\/wp-json\/wp\/v2\/media\/8589"}],"wp:attachment":[{"href":"http:\/\/167.172.135.46\/fr\/wp-json\/wp\/v2\/media?parent=8583"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/167.172.135.46\/fr\/wp-json\/wp\/v2\/categories?post=8583"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/167.172.135.46\/fr\/wp-json\/wp\/v2\/tags?post=8583"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}