{"id":20108,"date":"2019-07-23T16:03:50","date_gmt":"2019-07-23T16:03:50","guid":{"rendered":"https:\/\/www.thestorefront.com\/mag\/storefront-hosts-ed-sheerans-no-6-collaborations-project-pop-up-shop-in-amsterdam\/"},"modified":"2020-03-04T23:55:54","modified_gmt":"2020-03-04T23:55:54","slug":"storefront-hosts-ed-sheerans-no-6-collaborations-project-pop-up-shop-in-amsterdam","status":"publish","type":"post","link":"http:\/\/167.172.135.46\/fr\/storefront-hosts-ed-sheerans-no-6-collaborations-project-pop-up-shop-in-amsterdam\/","title":{"rendered":"Retour sur le pop-up Ed Sheeran &lsquo;No. 6 Collaborations Project&rsquo; \u00e0 Amsterdam"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Pour annoncer la sortie du nouvel album d&rsquo;Ed Sheeran, \u2018No. 6 Collaborations Project\u2019 album, Warner Music Benelux a ouvert un pop-up store la semaine derni\u00e8re \u00e0 Amsterdam. Ce pop-up, situ\u00e9 dans une rue populaire chez les touristes et les locaux, faisait partie d&rsquo;une op\u00e9ration marketing mondiale, avec plusieurs pop-up ayant lieu le 12 Juillet.\u00a0<\/span><\/p>\n<p>Chaque boutique proposait des articles exclusifs, sp\u00e9cifique \u00e0 chaque ville. Storefront a rencontr\u00e9<span style=\"font-weight: 400;\"> <strong>Sven Spoelstra, Brand Manager chez Warner Music<\/strong> pour discuter du pop-up d&rsquo;Amsterdam et de son succ\u00e8s.<\/span><\/p>\n<figure id=\"attachment_19685\" aria-describedby=\"caption-attachment-19685\" style=\"width: 810px\" class=\"wp-caption aligncenter\"><img class=\"wp-image-19685 size-large\" src=\"https:\/\/www.thestorefront.fr\/mag\/wp-content\/uploads\/2019\/07\/Hires_Warner-Music_Ed-Sheeran_Robin-Alysha-Clemens-7-1024x683.jpg\" alt=\"\" width=\"810\" height=\"540\" srcset=\"http:\/\/167.172.135.46\/wp-content\/uploads\/2019\/07\/Hires_Warner-Music_Ed-Sheeran_Robin-Alysha-Clemens-7-1024x683.jpg 1024w, http:\/\/167.172.135.46\/wp-content\/uploads\/2019\/07\/Hires_Warner-Music_Ed-Sheeran_Robin-Alysha-Clemens-7-300x200.jpg 300w, http:\/\/167.172.135.46\/wp-content\/uploads\/2019\/07\/Hires_Warner-Music_Ed-Sheeran_Robin-Alysha-Clemens-7-768x512.jpg 768w, http:\/\/167.172.135.46\/wp-content\/uploads\/2019\/07\/Hires_Warner-Music_Ed-Sheeran_Robin-Alysha-Clemens-7-810x540.jpg 810w, http:\/\/167.172.135.46\/wp-content\/uploads\/2019\/07\/Hires_Warner-Music_Ed-Sheeran_Robin-Alysha-Clemens-7-1140x760.jpg 1140w, http:\/\/167.172.135.46\/wp-content\/uploads\/2019\/07\/Hires_Warner-Music_Ed-Sheeran_Robin-Alysha-Clemens-7-272x182.jpg 272w\" sizes=\"(max-width: 810px) 100vw, 810px\" \/><figcaption id=\"caption-attachment-19685\" class=\"wp-caption-text\">Photo: Robin Alysha Clemens<\/figcaption><\/figure>\n<ul>\n<li><strong>Pouvez-vous nous parler de l&rsquo;id\u00e9e de produire un pop-up \u00e0 Amsterdam?\u00a0<\/strong><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Nous \u00e9tions en contact avec\u00a0 Atlantic UK et notre \u00e9quipe de marketing international, qui ont eu l&rsquo; id\u00e9e d&rsquo;ouvrir des pop-up stores dans le monde entier. <em>C&rsquo;\u00e9tait une opportunit\u00e9 unique de donner au public un acc\u00e8s \u00e0 un espace con\u00e7u par un artiste, Ed Sheeran!\u00a0<\/em><\/span><\/p>\n<p><span style=\"font-weight: 400;\">Nous souhaitions organiser une campagne globale pour la sortie de l&rsquo;album. Celui-ci \u00e9tait noir et blanc, un concept a \u00e9t\u00e9 cr\u00e9e pour que les 30 pop-ups se ressemblent. Nous souhaitions que tous les fans aient la m\u00eame exp\u00e9rience, et qu&rsquo;il s&rsquo;agisse d&rsquo;une exp\u00e9rience con\u00e7ue par l&rsquo;artiste et dont Ed Sheeran puisse dire: \u00ab\u00a0C&rsquo;est ce que je ressent lorsque je joue cet album\u00a0\u00bb.<\/span><\/p>\n<figure id=\"attachment_19673\" aria-describedby=\"caption-attachment-19673\" style=\"width: 810px\" class=\"wp-caption aligncenter\"><img class=\"wp-image-19673 size-large\" src=\"https:\/\/www.thestorefront.fr\/mag\/wp-content\/uploads\/2019\/07\/Hires_Warner-Music_Ed-Sheeran_Robin-Alysha-Clemens-13-1024x683.jpg\" alt=\"\" width=\"810\" height=\"540\" srcset=\"http:\/\/167.172.135.46\/wp-content\/uploads\/2019\/07\/Hires_Warner-Music_Ed-Sheeran_Robin-Alysha-Clemens-13-1024x683.jpg 1024w, http:\/\/167.172.135.46\/wp-content\/uploads\/2019\/07\/Hires_Warner-Music_Ed-Sheeran_Robin-Alysha-Clemens-13-300x200.jpg 300w, http:\/\/167.172.135.46\/wp-content\/uploads\/2019\/07\/Hires_Warner-Music_Ed-Sheeran_Robin-Alysha-Clemens-13-768x512.jpg 768w, http:\/\/167.172.135.46\/wp-content\/uploads\/2019\/07\/Hires_Warner-Music_Ed-Sheeran_Robin-Alysha-Clemens-13-810x540.jpg 810w, http:\/\/167.172.135.46\/wp-content\/uploads\/2019\/07\/Hires_Warner-Music_Ed-Sheeran_Robin-Alysha-Clemens-13-1140x760.jpg 1140w, http:\/\/167.172.135.46\/wp-content\/uploads\/2019\/07\/Hires_Warner-Music_Ed-Sheeran_Robin-Alysha-Clemens-13-272x182.jpg 272w\" sizes=\"(max-width: 810px) 100vw, 810px\" \/><figcaption id=\"caption-attachment-19673\" class=\"wp-caption-text\">Photo: Robin Alysha Clemens<\/figcaption><\/figure>\n<ul>\n<li><strong>Quel \u00e9tait le but du pop-up d&rsquo;Amsterdam?<\/strong><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Ed Sheeran ne peut pas \u00eatre dans 30 villes \u00e0 la fois. Nous avons souhait\u00e9 cr\u00e9er un espace o\u00f9 les fans peuvent inter-agir avec l&rsquo;artiste de la m\u00eame mani\u00e8re qu&rsquo;ils pourraient le faire en concert.\u00a0 Un concert est con\u00e7u par l&rsquo;artiste, c&rsquo;est sa musique, son d\u00e9cor, et nous voulions re-cr\u00e9er cet exp\u00e9rience avec le pop-up. De plus, nous savions qu&rsquo;Ed Sheeran a beaucoup de fans aux Pays-Bas.\u00a0\u00a0<\/span><\/p>\n<figure id=\"attachment_19697\" aria-describedby=\"caption-attachment-19697\" style=\"width: 810px\" class=\"wp-caption aligncenter\"><img class=\"wp-image-19697 size-large\" src=\"https:\/\/www.thestorefront.fr\/mag\/wp-content\/uploads\/2019\/07\/Hires_Warner-Music_Ed-Sheeran_Robin-Alysha-Clemens-8-1024x683.jpg\" alt=\"\" width=\"810\" height=\"540\" srcset=\"http:\/\/167.172.135.46\/wp-content\/uploads\/2019\/07\/Hires_Warner-Music_Ed-Sheeran_Robin-Alysha-Clemens-8-1024x683.jpg 1024w, http:\/\/167.172.135.46\/wp-content\/uploads\/2019\/07\/Hires_Warner-Music_Ed-Sheeran_Robin-Alysha-Clemens-8-300x200.jpg 300w, http:\/\/167.172.135.46\/wp-content\/uploads\/2019\/07\/Hires_Warner-Music_Ed-Sheeran_Robin-Alysha-Clemens-8-768x512.jpg 768w, http:\/\/167.172.135.46\/wp-content\/uploads\/2019\/07\/Hires_Warner-Music_Ed-Sheeran_Robin-Alysha-Clemens-8-810x540.jpg 810w, http:\/\/167.172.135.46\/wp-content\/uploads\/2019\/07\/Hires_Warner-Music_Ed-Sheeran_Robin-Alysha-Clemens-8-1140x760.jpg 1140w, http:\/\/167.172.135.46\/wp-content\/uploads\/2019\/07\/Hires_Warner-Music_Ed-Sheeran_Robin-Alysha-Clemens-8-272x182.jpg 272w\" sizes=\"(max-width: 810px) 100vw, 810px\" \/><figcaption id=\"caption-attachment-19697\" class=\"wp-caption-text\">Photo: Robin Alysha Clemens<\/figcaption><\/figure>\n<ul>\n<li><strong>Comment avez-vous trouv\u00e9 l&rsquo;espace?\u00a0<\/strong><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Nous avons embauch\u00e9 un producteur pour nous aider \u00e0 organiser l&rsquo;\u00e9v\u00e9nement, qui nous a propos\u00e9 plusieurs espaces \u00e0 visiter. lors de ces visites nous avons trouv\u00e9 un espace tr\u00e8s central, dans une rue tr\u00e8s passante, populaire avec les touristes et les locaux. Encore plus important, cette boutique \u00e9tait de la bonne taille; elle se situe dans un grand immeuble, avec beaucoup d&rsquo;espace libre sur les murs pour exposer les d\u00e9cors.\u00a0 hired a producer to help us organize these events, and she gave myself and the marketing team a couple of options to look at. We looked at spaces and we found this very central location on a busy route for both people who live in Amsterdam and the tourists. Most importantly it had the right size; it\u2019s in a high building and there was a lot of room on the walls for the decor we wanted to put up. l&rsquo;espace semblait parfait! Nous avons pu produire tout ce que nous voulions, si nous nous engagions \u00e0 tout remettre en ordre apr\u00e8s l&rsquo;\u00e9v\u00e9nement, ce qui \u00e9tait important car nous avions beaucoup de graphiques \u00e0 exposer.\u00a0<\/span><\/p>\n<figure id=\"attachment_19681\" aria-describedby=\"caption-attachment-19681\" style=\"width: 810px\" class=\"wp-caption aligncenter\"><img class=\"wp-image-19681 size-large\" src=\"https:\/\/www.thestorefront.fr\/mag\/wp-content\/uploads\/2019\/07\/Hires_Warner-Music_Ed-Sheeran_Robin-Alysha-Clemens-58-1024x683.jpg\" alt=\"\" width=\"810\" height=\"540\" srcset=\"http:\/\/167.172.135.46\/wp-content\/uploads\/2019\/07\/Hires_Warner-Music_Ed-Sheeran_Robin-Alysha-Clemens-58-1024x683.jpg 1024w, http:\/\/167.172.135.46\/wp-content\/uploads\/2019\/07\/Hires_Warner-Music_Ed-Sheeran_Robin-Alysha-Clemens-58-300x200.jpg 300w, http:\/\/167.172.135.46\/wp-content\/uploads\/2019\/07\/Hires_Warner-Music_Ed-Sheeran_Robin-Alysha-Clemens-58-768x512.jpg 768w, http:\/\/167.172.135.46\/wp-content\/uploads\/2019\/07\/Hires_Warner-Music_Ed-Sheeran_Robin-Alysha-Clemens-58-810x540.jpg 810w, http:\/\/167.172.135.46\/wp-content\/uploads\/2019\/07\/Hires_Warner-Music_Ed-Sheeran_Robin-Alysha-Clemens-58-1140x760.jpg 1140w, http:\/\/167.172.135.46\/wp-content\/uploads\/2019\/07\/Hires_Warner-Music_Ed-Sheeran_Robin-Alysha-Clemens-58-272x182.jpg 272w\" sizes=\"(max-width: 810px) 100vw, 810px\" \/><figcaption id=\"caption-attachment-19681\" class=\"wp-caption-text\">Photo: Robin Alysha Clemens<\/figcaption><\/figure>\n<ul>\n<li><strong>Comment avez-vous fait la publicit\u00e9 de cette boutique \u00e9ph\u00e9m\u00e8re?<\/strong><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Notre campagne \u00e9tait principalement ax\u00e9 sur la presse, le but \u00e9tant d&rsquo;activer la base de fans existante, d&rsquo;attirer leur int\u00e9r\u00eat. nous avons demand\u00e9 \u00e0 des influenceurs de poster \u00e0 propos du pop-up store, et Ed Sheeran lui-me\u00eame a partag\u00e9 la date et le lieu de l&rsquo;\u00e9v\u00e9nement sur sa page Instagram.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Nous avons coll\u00e9 des autocollants en vinyl sur les murs et couvert les vitrines pour que seul les mots \u2018Ed Sheeran Pop-Up Store\u2019 soient visibles de la rue, on the sign, ce qui a attir\u00e9 beaucoup d&rsquo;attention. C&rsquo;est ce que nous souhaitions: que le public soit intrigu\u00e9 et ait une surprise totale en voyant enfin l&rsquo;int\u00e9rieur!\u00a0<\/span><\/p>\n<figure id=\"attachment_19677\" aria-describedby=\"caption-attachment-19677\" style=\"width: 810px\" class=\"wp-caption aligncenter\"><img class=\"wp-image-19677 size-large\" src=\"https:\/\/www.thestorefront.fr\/mag\/wp-content\/uploads\/2019\/07\/Hires_Warner-Music_Ed-Sheeran_Robin-Alysha-Clemens-32-1024x683.jpg\" alt=\"\" width=\"810\" height=\"540\" srcset=\"http:\/\/167.172.135.46\/wp-content\/uploads\/2019\/07\/Hires_Warner-Music_Ed-Sheeran_Robin-Alysha-Clemens-32-1024x683.jpg 1024w, http:\/\/167.172.135.46\/wp-content\/uploads\/2019\/07\/Hires_Warner-Music_Ed-Sheeran_Robin-Alysha-Clemens-32-300x200.jpg 300w, http:\/\/167.172.135.46\/wp-content\/uploads\/2019\/07\/Hires_Warner-Music_Ed-Sheeran_Robin-Alysha-Clemens-32-768x512.jpg 768w, http:\/\/167.172.135.46\/wp-content\/uploads\/2019\/07\/Hires_Warner-Music_Ed-Sheeran_Robin-Alysha-Clemens-32-810x540.jpg 810w, http:\/\/167.172.135.46\/wp-content\/uploads\/2019\/07\/Hires_Warner-Music_Ed-Sheeran_Robin-Alysha-Clemens-32-1140x760.jpg 1140w, http:\/\/167.172.135.46\/wp-content\/uploads\/2019\/07\/Hires_Warner-Music_Ed-Sheeran_Robin-Alysha-Clemens-32-272x182.jpg 272w\" sizes=\"(max-width: 810px) 100vw, 810px\" \/><figcaption id=\"caption-attachment-19677\" class=\"wp-caption-text\">Photo: Robin Alysha Clemens<\/figcaption><\/figure>\n<p><span style=\"font-weight: 400;\">Jeudi soir nous avons eu une s\u00e9ance d&rsquo;\u00e9coute de l&rsquo;album exclusive (en avant premi\u00e8re de la sortie mondiale de l&rsquo;album), une sorte de discoth\u00e8que silencieuse, avec des influenceurs et un h\u00f4te. Nous avons joue\u00e9 l&rsquo;album dans sa totalit\u00e9, une exp\u00e9rience tr\u00e8s cool, car personne n&rsquo;avait entendu l&rsquo;album auparavant.\u00a0<\/span><\/p>\n<figure id=\"attachment_19689\" aria-describedby=\"caption-attachment-19689\" style=\"width: 810px\" class=\"wp-caption aligncenter\"><img class=\"wp-image-19689 size-large\" src=\"https:\/\/www.thestorefront.fr\/mag\/wp-content\/uploads\/2019\/07\/Hires_Warner-Music_Ed-Sheeran_Robin-Alysha-Clemens-64-1024x683.jpg\" alt=\"\" width=\"810\" height=\"540\" srcset=\"http:\/\/167.172.135.46\/wp-content\/uploads\/2019\/07\/Hires_Warner-Music_Ed-Sheeran_Robin-Alysha-Clemens-64-1024x683.jpg 1024w, http:\/\/167.172.135.46\/wp-content\/uploads\/2019\/07\/Hires_Warner-Music_Ed-Sheeran_Robin-Alysha-Clemens-64-300x200.jpg 300w, http:\/\/167.172.135.46\/wp-content\/uploads\/2019\/07\/Hires_Warner-Music_Ed-Sheeran_Robin-Alysha-Clemens-64-768x512.jpg 768w, http:\/\/167.172.135.46\/wp-content\/uploads\/2019\/07\/Hires_Warner-Music_Ed-Sheeran_Robin-Alysha-Clemens-64-810x540.jpg 810w, http:\/\/167.172.135.46\/wp-content\/uploads\/2019\/07\/Hires_Warner-Music_Ed-Sheeran_Robin-Alysha-Clemens-64-1140x760.jpg 1140w, http:\/\/167.172.135.46\/wp-content\/uploads\/2019\/07\/Hires_Warner-Music_Ed-Sheeran_Robin-Alysha-Clemens-64-272x182.jpg 272w\" sizes=\"(max-width: 810px) 100vw, 810px\" \/><figcaption id=\"caption-attachment-19689\" class=\"wp-caption-text\">Photo: Robin Alysha Clemens<\/figcaption><\/figure>\n<p><span style=\"font-weight: 400;\">Nous avons ouvert Vendredi \u00e0 11 heures mais les fans faisaient la queue depuis 6 heures du matin, et nous avons \u00e9t\u00e9 complet pendant les 2 jours d&rsquo;ouverture!\u00a0<\/span><\/p>\n<ul>\n<li><strong>Que pouvez-vous partager sur le succ\u00e8s de ce pop-up?\u00a0<\/strong><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">D&rsquo;habitude un pop-up store est r\u00e9serv\u00e9 \u00e0 des articles de modes ou des objets de consommation. Il s&rsquo;agissait d&rsquo;une premi\u00e8re pour Warner Music Benelux, donc il \u00e9tait difficile pour nous de savoir combien de personnes nous pouvions atteindre avec cette campagne; mais lorsque l&rsquo;on voit le nombre d&rsquo;articles dans la presse, le nombre de personnes qui ont fait la queue dehors, et le nombre de fans heureux, je suis s\u00fbr que c&rsquo;\u00e9tait un succ\u00e8s!<\/span><\/p>\n<figure id=\"attachment_19693\" aria-describedby=\"caption-attachment-19693\" style=\"width: 810px\" class=\"wp-caption aligncenter\"><img class=\"wp-image-19693 size-large\" src=\"https:\/\/www.thestorefront.fr\/mag\/wp-content\/uploads\/2019\/07\/Hires_Warner-Music_Ed-Sheeran_Robin-Alysha-Clemens-70-1024x683.jpg\" alt=\"\" width=\"810\" height=\"540\" srcset=\"http:\/\/167.172.135.46\/wp-content\/uploads\/2019\/07\/Hires_Warner-Music_Ed-Sheeran_Robin-Alysha-Clemens-70-1024x683.jpg 1024w, http:\/\/167.172.135.46\/wp-content\/uploads\/2019\/07\/Hires_Warner-Music_Ed-Sheeran_Robin-Alysha-Clemens-70-300x200.jpg 300w, http:\/\/167.172.135.46\/wp-content\/uploads\/2019\/07\/Hires_Warner-Music_Ed-Sheeran_Robin-Alysha-Clemens-70-768x512.jpg 768w, http:\/\/167.172.135.46\/wp-content\/uploads\/2019\/07\/Hires_Warner-Music_Ed-Sheeran_Robin-Alysha-Clemens-70-810x540.jpg 810w, http:\/\/167.172.135.46\/wp-content\/uploads\/2019\/07\/Hires_Warner-Music_Ed-Sheeran_Robin-Alysha-Clemens-70-1140x760.jpg 1140w, http:\/\/167.172.135.46\/wp-content\/uploads\/2019\/07\/Hires_Warner-Music_Ed-Sheeran_Robin-Alysha-Clemens-70-272x182.jpg 272w\" sizes=\"(max-width: 810px) 100vw, 810px\" \/><figcaption id=\"caption-attachment-19693\" class=\"wp-caption-text\">Photo: Robin Alysha Clemens<\/figcaption><\/figure>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/www.thestorefront.com\"><em><strong>Book your next pop-up store today!<\/strong><\/em><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Pour annoncer la sortie du nouvel album d&rsquo;Ed Sheeran, \u2018No. 6 Collaborations Project\u2019 album, Warner Music Benelux a ouvert un pop-up store la semaine derni\u00e8re \u00e0 Amsterdam. Ce pop-up, situ\u00e9 dans une rue populaire chez les touristes et les locaux, faisait partie d&rsquo;une op\u00e9ration marketing mondiale, avec plusieurs pop-up ayant lieu le 12 Juillet.\u00a0 Chaque &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"ast-button\" href=\"http:\/\/167.172.135.46\/fr\/storefront-hosts-ed-sheerans-no-6-collaborations-project-pop-up-shop-in-amsterdam\/\"> <span class=\"screen-reader-text\">Retour sur le pop-up Ed Sheeran &lsquo;No. 6 Collaborations Project&rsquo; \u00e0 Amsterdam<\/span> Read More \u00bb<\/a><\/p>\n","protected":false},"author":23,"featured_media":19671,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"qubely_global_settings":"","qubely_interactions":"","content-type":"","inline_featured_image":false,"site-sidebar-layout":"default","site-content-layout":"default","ast-global-header-display":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":""},"categories":[1620,2564],"tags":[1651,2565,2566],"qubely_featured_image_url":{"full":["http:\/\/167.172.135.46\/wp-content\/uploads\/2019\/07\/Warner-Music_Ed-Sheeran_Robin-Alysha-Clemens-5.jpg",2500,1667,false],"landscape":["http:\/\/167.172.135.46\/wp-content\/uploads\/2019\/07\/Warner-Music_Ed-Sheeran_Robin-Alysha-Clemens-5.jpg",1125,750,false],"portraits":["http:\/\/167.172.135.46\/wp-content\/uploads\/2019\/07\/Warner-Music_Ed-Sheeran_Robin-Alysha-Clemens-5.jpg",480,320,false],"thumbnail":["http:\/\/167.172.135.46\/wp-content\/uploads\/2019\/07\/Warner-Music_Ed-Sheeran_Robin-Alysha-Clemens-5-150x150.jpg",150,150,true],"medium":["http:\/\/167.172.135.46\/wp-content\/uploads\/2019\/07\/Warner-Music_Ed-Sheeran_Robin-Alysha-Clemens-5-300x200.jpg",300,200,true],"medium_large":["http:\/\/167.172.135.46\/wp-content\/uploads\/2019\/07\/Warner-Music_Ed-Sheeran_Robin-Alysha-Clemens-5-768x512.jpg",768,512,true],"large":["http:\/\/167.172.135.46\/wp-content\/uploads\/2019\/07\/Warner-Music_Ed-Sheeran_Robin-Alysha-Clemens-5-1024x683.jpg",1024,683,true],"1536x1536":["http:\/\/167.172.135.46\/wp-content\/uploads\/2019\/07\/Warner-Music_Ed-Sheeran_Robin-Alysha-Clemens-5.jpg",1536,1024,false],"2048x2048":["http:\/\/167.172.135.46\/wp-content\/uploads\/2019\/07\/Warner-Music_Ed-Sheeran_Robin-Alysha-Clemens-5.jpg",2048,1366,false],"qubely_landscape":["http:\/\/167.172.135.46\/wp-content\/uploads\/2019\/07\/Warner-Music_Ed-Sheeran_Robin-Alysha-Clemens-5.jpg",1125,750,false],"qubely_portrait":["http:\/\/167.172.135.46\/wp-content\/uploads\/2019\/07\/Warner-Music_Ed-Sheeran_Robin-Alysha-Clemens-5.jpg",480,320,false],"qubely_thumbnail":["http:\/\/167.172.135.46\/wp-content\/uploads\/2019\/07\/Warner-Music_Ed-Sheeran_Robin-Alysha-Clemens-5.jpg",140,93,false]},"qubely_author":{"display_name":"Arielle Crane","author_link":"http:\/\/167.172.135.46\/fr\/author\/acr\/"},"qubely_comment":0,"qubely_category":"<a href=\"http:\/\/167.172.135.46\/fr\/category\/success-stories-fr\/\" rel=\"category tag\">Success Stories<\/a> <a href=\"http:\/\/167.172.135.46\/fr\/category\/success-stories-netherlands-fr\/\" rel=\"category tag\">Success Stories Netherlands<\/a>","qubely_excerpt":"Pour annoncer la sortie du nouvel album d&rsquo;Ed Sheeran, \u2018No. 6 Collaborations Project\u2019 album, Warner Music Benelux a ouvert un pop-up store la semaine derni\u00e8re \u00e0 Amsterdam. Ce pop-up, situ\u00e9 dans une rue populaire chez les touristes et les locaux, faisait partie d&rsquo;une op\u00e9ration marketing mondiale, avec plusieurs pop-up ayant lieu le 12 Juillet.\u00a0 Chaque\u2026","jetpack_featured_media_url":"http:\/\/167.172.135.46\/wp-content\/uploads\/2019\/07\/Warner-Music_Ed-Sheeran_Robin-Alysha-Clemens-5.jpg","_links":{"self":[{"href":"http:\/\/167.172.135.46\/fr\/wp-json\/wp\/v2\/posts\/20108"}],"collection":[{"href":"http:\/\/167.172.135.46\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/167.172.135.46\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/167.172.135.46\/fr\/wp-json\/wp\/v2\/users\/23"}],"replies":[{"embeddable":true,"href":"http:\/\/167.172.135.46\/fr\/wp-json\/wp\/v2\/comments?post=20108"}],"version-history":[{"count":4,"href":"http:\/\/167.172.135.46\/fr\/wp-json\/wp\/v2\/posts\/20108\/revisions"}],"predecessor-version":[{"id":22080,"href":"http:\/\/167.172.135.46\/fr\/wp-json\/wp\/v2\/posts\/20108\/revisions\/22080"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/167.172.135.46\/fr\/wp-json\/wp\/v2\/media\/19671"}],"wp:attachment":[{"href":"http:\/\/167.172.135.46\/fr\/wp-json\/wp\/v2\/media?parent=20108"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/167.172.135.46\/fr\/wp-json\/wp\/v2\/categories?post=20108"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/167.172.135.46\/fr\/wp-json\/wp\/v2\/tags?post=20108"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}