{"id":14085,"date":"2018-05-11T13:43:11","date_gmt":"2018-05-11T13:43:11","guid":{"rendered":"http:\/\/blog.thestorefront.test\/before-after-4-window-displays-that-stand-out\/"},"modified":"2019-03-17T18:57:19","modified_gmt":"2019-03-17T18:57:19","slug":"before-after-4-window-displays-that-stand-out","status":"publish","type":"post","link":"http:\/\/167.172.135.46\/fr\/before-after-4-window-displays-that-stand-out\/","title":{"rendered":"Avant\/Apr\u00e8s : 4 vitrines de pop-up stores transform\u00e9es pour attirer l&rsquo;\u0153il"},"content":{"rendered":"<p>Un Pop-Up Store n&rsquo;a qu&rsquo;une seule chance de faire une bonne premi\u00e8re impression \u00e0 des clients potentiels. Son atout ? La vitrine !\u00a0Minimaliste ou color\u00e9e, myst\u00e9rieuse ou non, elle a pour r\u00f4le de susciter la curiosit\u00e9 des consommateurs pour les inviter \u00e0 l&rsquo;int\u00e9rieur de votre boutique \u00e9ph\u00e9m\u00e8re. Il faut donc l&rsquo;am\u00e9nager avec soin pour qu&rsquo;elle refl\u00e8te l&rsquo;identit\u00e9 de votre marque et renforce le concept du lieu en question. La preuve en images avec ces 4 devantures am\u00e9nag\u00e9es avec brio.<a href=\"https:\/\/www.thestorefront.fr\/listings\/ref\/15183?utm_source=Blog&amp;utm_medium=Article&amp;utm_campaign=Before%20After%20storefronts\"><img class=\"aligncenter wp-image-14086 size-large\" src=\"https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/05\/AA_Bureau-Patio-757x1024.jpg\" alt=\"\" width=\"757\" height=\"1024\" srcset=\"http:\/\/167.172.135.46\/wp-content\/uploads\/2018\/05\/AA_Bureau-Patio-757x1024.jpg 757w, http:\/\/167.172.135.46\/wp-content\/uploads\/2018\/05\/AA_Bureau-Patio-222x300.jpg 222w, http:\/\/167.172.135.46\/wp-content\/uploads\/2018\/05\/AA_Bureau-Patio-768x1039.jpg 768w, http:\/\/167.172.135.46\/wp-content\/uploads\/2018\/05\/AA_Bureau-Patio-810x1096.jpg 810w, http:\/\/167.172.135.46\/wp-content\/uploads\/2018\/05\/AA_Bureau-Patio-1140x1543.jpg 1140w, http:\/\/167.172.135.46\/wp-content\/uploads\/2018\/05\/AA_Bureau-Patio.jpg 1200w\" sizes=\"(max-width: 757px) 100vw, 757px\" \/><\/a><\/p>\n<h4><b><\/b><strong>1. BUREAU PATIO<\/strong><\/h4>\n<p>L&rsquo;e-commer\u00e7ant amoureux des plantes a choisi de s&rsquo;implanter en plein Marais, le temps des f\u00eates de fin d&rsquo;ann\u00e9e.<\/p>\n<ul>\n<li><strong>Le challenge\u00a0<\/strong><em>:<\/em>\u00a0Sortir du lot rue de Turenne, o\u00f9 sont r\u00e9unis les meilleurs concepts parisiens.<\/li>\n<li><strong>L&rsquo;astuce d\u00e9co<\/strong><em> :<\/em>\u00a0Utiliser l&rsquo;accumulation de plantes pour r\u00e9chauffer un environnement sobre.<\/li>\n<li><b>L&rsquo;effet waouh<\/b><em><b>\u00a0<\/b>:<\/em>\u00a0Le charme de la vitrine, qui offre une parfaite sym\u00e9trie et un bel aper\u00e7u de l&rsquo;int\u00e9rieur de la boutique.<\/li>\n<li><b>L&rsquo;id\u00e9e qu&rsquo;on adore<\/b><em><b>\u00a0<\/b><\/em>: La pose d&rsquo;un sticker sur la vitrine pour afficher le logo de la marque de fa\u00e7on d\u00e9licate et peu co\u00fbteuse.<\/li>\n<\/ul>\n<p><a href=\"https:\/\/www.thestorefront.fr\/mag\/bureau-patio-un-pop-up-store-pour-aller-au-dela-de-loffre-en-ligne\/\" target=\"_blank\" rel=\"noopener\">En savoir plus<\/a><\/p>\n<h4><strong><a href=\"https:\/\/www.thestorefront.fr\/listings\/ref\/17125?utm_source=Blog&amp;utm_medium=Article&amp;utm_campaign=Before%20After%20storefronts\"><img class=\"aligncenter wp-image-6817 size-large\" src=\"https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/05\/AA_Sodexo-757x1024.jpg\" alt=\"\" width=\"757\" height=\"1024\" srcset=\"http:\/\/167.172.135.46\/wp-content\/uploads\/2018\/05\/AA_Sodexo-757x1024.jpg 757w, http:\/\/167.172.135.46\/wp-content\/uploads\/2018\/05\/AA_Sodexo-222x300.jpg 222w, http:\/\/167.172.135.46\/wp-content\/uploads\/2018\/05\/AA_Sodexo-768x1039.jpg 768w, http:\/\/167.172.135.46\/wp-content\/uploads\/2018\/05\/AA_Sodexo-810x1096.jpg 810w, http:\/\/167.172.135.46\/wp-content\/uploads\/2018\/05\/AA_Sodexo-1140x1543.jpg 1140w, http:\/\/167.172.135.46\/wp-content\/uploads\/2018\/05\/AA_Sodexo.jpg 1200w\" sizes=\"(max-width: 757px) 100vw, 757px\" \/><\/a><\/strong><\/h4>\n<p><strong>2. SOGERES<\/strong><\/p>\n<p>La\u00a0deuxi\u00e8me marque de restauration du groupe Sodexo en France a investi le 1er arrondissement pour 2 mois afin de d\u00e9voiler sa nouvelle offre de restauration collective, \u00ab\u00a0Signature\u00a0\u00bb.<\/p>\n<ul>\n<li><strong>Le challenge\u00a0<\/strong><em>:<\/em>\u00a0Comprendre l&rsquo;ADN du menu francovore, green et healthy avant m\u00eame de passer la porte du Pop-Up Store.<\/li>\n<li><strong>L&rsquo;astuce d\u00e9co<\/strong><em> : <\/em>Utiliser des \u00e9l\u00e9ments graphiques comme les lignes verticales pour mettre en valeur l&rsquo;architecture du lieu, apporter caract\u00e8re et graphisme \u00e0 la vitrine et jouer avec la transparence pour susciter la curiosit\u00e9 des passants.<\/li>\n<li><b>L&rsquo;effet waouh<\/b><em><b>\u00a0<\/b>:<\/em>\u00a0Le bandeau peint et accessoiris\u00e9 de quelques v\u00e9g\u00e9taux pour renforcer l&rsquo;\u00e9l\u00e9gance du lieu, attirer l&rsquo;oeil et mettre en valeur le concept \u00ab\u00a0Signature\u00a0\u00bb<\/li>\n<li><b>L&rsquo;id\u00e9e qu&rsquo;on adore<\/b><em><b>\u00a0<\/b>:<\/em>\u00a0L&rsquo;utilisation de stickers pour communiquer les valeurs de la marque et expliquer le concept du lieu.<\/li>\n<\/ul>\n<p><a href=\"https:\/\/www.thestorefront.fr\/mag\/sodexo-ou-le-pop-up-store-comme-outil-de-communication-b-to-b\/?utm_source=Blog&amp;utm_medium=Article&amp;utm_campaign=Before-After\" target=\"_blank\" rel=\"noopener\">En savoir plus<\/a><a href=\"https:\/\/www.thestorefront.fr\/listings\/ref\/26117?utm_source=Blog&amp;utm_medium=Article&amp;utm_campaign=Before%20After%20storefronts\"><img class=\"aligncenter wp-image-6816 size-large\" src=\"https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/05\/AA_MasterDynamic-757x1024.jpg\" alt=\"\" width=\"757\" height=\"1024\" srcset=\"http:\/\/167.172.135.46\/wp-content\/uploads\/2018\/05\/AA_MasterDynamic-757x1024.jpg 757w, http:\/\/167.172.135.46\/wp-content\/uploads\/2018\/05\/AA_MasterDynamic-222x300.jpg 222w, http:\/\/167.172.135.46\/wp-content\/uploads\/2018\/05\/AA_MasterDynamic-768x1039.jpg 768w, http:\/\/167.172.135.46\/wp-content\/uploads\/2018\/05\/AA_MasterDynamic-810x1096.jpg 810w, http:\/\/167.172.135.46\/wp-content\/uploads\/2018\/05\/AA_MasterDynamic-1140x1543.jpg 1140w, http:\/\/167.172.135.46\/wp-content\/uploads\/2018\/05\/AA_MasterDynamic.jpg 1200w\" sizes=\"(max-width: 757px) 100vw, 757px\" \/><\/a><\/p>\n<p><strong>3. MASTER &amp; DYNAMIC\u00a0<\/strong><\/p>\n<p>Master &amp; Dynamic a int\u00e9gralement transform\u00e9 cette vitrine de Nolita en un jardin moderne aux n\u00e9ons jaunes.<\/p>\n<ul>\n<li><strong>Le challenge<\/strong> :\u00a0Rendre hommage \u00e0 la ville de New York, une source d&rsquo;inspiration pour la marque.<\/li>\n<li><strong>L&rsquo;astuce d\u00e9co<\/strong>\u00a0:<strong>\u00a0<\/strong>Se concentrer sur un \u00e9l\u00e9ment visuel pour faire ressortir la vitrine et attirer l&rsquo;\u0153il des passants<b>.<\/b><\/li>\n<li><strong>L&rsquo;effet waouh<\/strong> :\u00a0Utiliser des n\u00e9ons pour renforcer l&rsquo;impact de la vitrine, m\u00eame si la nuit tombe.<\/li>\n<li><strong>L&rsquo;id\u00e9e qu&rsquo;on adore\u00a0<\/strong>: Am\u00e9nager la vitrine de fa\u00e7on \u00e0 d\u00e9voiler en partie l&rsquo;int\u00e9rieur de la boutique pour susciter la curiosit\u00e9 des passants.<\/li>\n<\/ul>\n<p><a href=\"https:\/\/www.thestorefront.com\/mag\/luxury-headphones-brand-master-dynamic-opens-its-first-retail-pop-up-in-the-city-that-inspired-it-all-new-york\/?utm_source=Blog&amp;utm_medium=Article&amp;utm_campaign=Before-After\">En savoir plus<\/a><\/p>\n<p><a href=\"https:\/\/www.thestorefront.fr\/spaces\/united-kingdom\/london\/29456-prime-chelsea-pop-up-boutique?utm_source=Blog&amp;utm_medium=Article&amp;utm_campaign=Before%20After%20storefronts\"><img class=\"aligncenter wp-image-6818 size-large\" src=\"https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/05\/AA_Winster-London-757x1024.jpg\" alt=\"\" width=\"757\" height=\"1024\" srcset=\"http:\/\/167.172.135.46\/wp-content\/uploads\/2018\/05\/AA_Winster-London-757x1024.jpg 757w, http:\/\/167.172.135.46\/wp-content\/uploads\/2018\/05\/AA_Winster-London-222x300.jpg 222w, http:\/\/167.172.135.46\/wp-content\/uploads\/2018\/05\/AA_Winster-London-768x1039.jpg 768w, http:\/\/167.172.135.46\/wp-content\/uploads\/2018\/05\/AA_Winster-London-810x1096.jpg 810w, http:\/\/167.172.135.46\/wp-content\/uploads\/2018\/05\/AA_Winster-London-1140x1543.jpg 1140w, http:\/\/167.172.135.46\/wp-content\/uploads\/2018\/05\/AA_Winster-London.jpg 1200w\" sizes=\"(max-width: 757px) 100vw, 757px\" \/><\/a><\/p>\n<p><strong>4. WINSER LONDON<\/strong><\/p>\n<p>Pour ouvrir une boutique \u00e9ph\u00e9m\u00e8re \u00e0 la demande de ses clients, la marque de pr\u00eat-\u00e0-porter a choisi le square de Duke of York \u00e0 Londres, r\u00e9put\u00e9 pour un trafic dense et une client\u00e8le CSP+<\/p>\n<ul>\n<li><strong>Le challenge :<\/strong>\u00a0Capter l&rsquo;attention des nombreux passants par l&rsquo;utilisation de larges vitrines<\/li>\n<li><strong>L&rsquo;astuce d\u00e9co : <\/strong>Capitaliser sur le caract\u00e8re fort du b\u00e2timent et le tourner \u00e0 son avantage<\/li>\n<li><strong>L&rsquo;effet waouh\u00a0<\/strong>: Les grandes vitrines qui permettent au client potentiel de visualiser l&rsquo;int\u00e9rieur et de se projeter<\/li>\n<li><strong>L&rsquo;id\u00e9e qu&rsquo;on adore<\/strong>: Cr\u00e9er un environnement haut-de-gamme avec peu d&rsquo;\u00e9l\u00e9ments<\/li>\n<\/ul>\n<p><a href=\"https:\/\/www.thestorefront.com\/mag\/winser-london-discusses-the-success-of-its-customer-first-pop-up-strategy\/\">En savoir plus<\/a><\/p>\n<p><a href=\"https:\/\/www.thestorefront.fr\/?utm_source=Blog&amp;utm_medium=Article&amp;utm_campaign=Before-After\">Trouvez et r\u00e9servez le futur espace<\/a> de votre Pop-Up Store en quelques clics !<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Un Pop-Up Store n&rsquo;a qu&rsquo;une seule chance de faire une bonne premi\u00e8re impression \u00e0 des clients potentiels. Son atout ? La vitrine !\u00a0Minimaliste ou color\u00e9e, myst\u00e9rieuse ou non, elle a pour r\u00f4le de susciter la curiosit\u00e9 des consommateurs pour les inviter \u00e0 l&rsquo;int\u00e9rieur de votre boutique \u00e9ph\u00e9m\u00e8re. Il faut donc l&rsquo;am\u00e9nager avec soin pour qu&rsquo;elle &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"ast-button\" href=\"http:\/\/167.172.135.46\/fr\/before-after-4-window-displays-that-stand-out\/\"> <span class=\"screen-reader-text\">Avant\/Apr\u00e8s : 4 vitrines de pop-up stores transform\u00e9es pour attirer l&rsquo;\u0153il<\/span> Read More \u00bb<\/a><\/p>\n","protected":false},"author":36,"featured_media":14087,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"qubely_global_settings":"","qubely_interactions":"","content-type":"","inline_featured_image":false,"site-sidebar-layout":"default","site-content-layout":"default","ast-global-header-display":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":""},"categories":[1519],"tags":[],"qubely_featured_image_url":{"full":["http:\/\/167.172.135.46\/wp-content\/uploads\/2018\/05\/IMG_2430-1.jpg",2736,1824,false],"landscape":["http:\/\/167.172.135.46\/wp-content\/uploads\/2018\/05\/IMG_2430-1.jpg",1125,750,false],"portraits":["http:\/\/167.172.135.46\/wp-content\/uploads\/2018\/05\/IMG_2430-1.jpg",480,320,false],"thumbnail":["http:\/\/167.172.135.46\/wp-content\/uploads\/2018\/05\/IMG_2430-1-150x150.jpg",150,150,true],"medium":["http:\/\/167.172.135.46\/wp-content\/uploads\/2018\/05\/IMG_2430-1-300x200.jpg",300,200,true],"medium_large":["http:\/\/167.172.135.46\/wp-content\/uploads\/2018\/05\/IMG_2430-1-768x512.jpg",768,512,true],"large":["http:\/\/167.172.135.46\/wp-content\/uploads\/2018\/05\/IMG_2430-1-1024x683.jpg",1024,683,true],"1536x1536":["http:\/\/167.172.135.46\/wp-content\/uploads\/2018\/05\/IMG_2430-1.jpg",1536,1024,false],"2048x2048":["http:\/\/167.172.135.46\/wp-content\/uploads\/2018\/05\/IMG_2430-1.jpg",2048,1365,false],"qubely_landscape":["http:\/\/167.172.135.46\/wp-content\/uploads\/2018\/05\/IMG_2430-1.jpg",1125,750,false],"qubely_portrait":["http:\/\/167.172.135.46\/wp-content\/uploads\/2018\/05\/IMG_2430-1.jpg",480,320,false],"qubely_thumbnail":["http:\/\/167.172.135.46\/wp-content\/uploads\/2018\/05\/IMG_2430-1.jpg",140,93,false]},"qubely_author":{"display_name":"Stephanie Kidder","author_link":"http:\/\/167.172.135.46\/fr\/author\/skidder\/"},"qubely_comment":0,"qubely_category":"<a href=\"http:\/\/167.172.135.46\/fr\/category\/inspiration-fr\/\" rel=\"category tag\">Inspiration<\/a>","qubely_excerpt":"Un Pop-Up Store n&rsquo;a qu&rsquo;une seule chance de faire une bonne premi\u00e8re impression \u00e0 des clients potentiels. Son atout ? La vitrine !\u00a0Minimaliste ou color\u00e9e, myst\u00e9rieuse ou non, elle a pour r\u00f4le de susciter la curiosit\u00e9 des consommateurs pour les inviter \u00e0 l&rsquo;int\u00e9rieur de votre boutique \u00e9ph\u00e9m\u00e8re. Il faut donc l&rsquo;am\u00e9nager avec soin pour qu&rsquo;elle\u2026","jetpack_featured_media_url":"http:\/\/167.172.135.46\/wp-content\/uploads\/2018\/05\/IMG_2430-1.jpg","_links":{"self":[{"href":"http:\/\/167.172.135.46\/fr\/wp-json\/wp\/v2\/posts\/14085"}],"collection":[{"href":"http:\/\/167.172.135.46\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/167.172.135.46\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/167.172.135.46\/fr\/wp-json\/wp\/v2\/users\/36"}],"replies":[{"embeddable":true,"href":"http:\/\/167.172.135.46\/fr\/wp-json\/wp\/v2\/comments?post=14085"}],"version-history":[{"count":1,"href":"http:\/\/167.172.135.46\/fr\/wp-json\/wp\/v2\/posts\/14085\/revisions"}],"predecessor-version":[{"id":14088,"href":"http:\/\/167.172.135.46\/fr\/wp-json\/wp\/v2\/posts\/14085\/revisions\/14088"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/167.172.135.46\/fr\/wp-json\/wp\/v2\/media\/14087"}],"wp:attachment":[{"href":"http:\/\/167.172.135.46\/fr\/wp-json\/wp\/v2\/media?parent=14085"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/167.172.135.46\/fr\/wp-json\/wp\/v2\/categories?post=14085"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/167.172.135.46\/fr\/wp-json\/wp\/v2\/tags?post=14085"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}