{"id":13615,"date":"2018-11-28T11:19:42","date_gmt":"2018-11-28T11:19:42","guid":{"rendered":"http:\/\/blog.thestorefront.test\/la-reveche-lance-son-pop-up-store-de-maillots-de-bain-a-milan-juste-avant-lete\/"},"modified":"2020-03-05T18:31:35","modified_gmt":"2020-03-05T18:31:35","slug":"la-reveche-lance-son-pop-up-store-de-maillots-de-bain-a-milan-juste-avant-lete","status":"publish","type":"post","link":"http:\/\/167.172.135.46\/fr\/la-reveche-lance-son-pop-up-store-de-maillots-de-bain-a-milan-juste-avant-lete\/","title":{"rendered":"La Rev\u00eache lance son pop-up store de maillots de bain \u00e0 Milan juste avant l&rsquo;\u00e9t\u00e9 !"},"content":{"rendered":"<p><strong>La Rev\u00eache<\/strong>, c&rsquo;est la marque de maillots de bain Made in Italy que tout le monde a sur son feed Instagram ! Digital native, la marque a choisi de booster ses ventes juste avant l&rsquo;\u00e9t\u00e9 en ouvrant un pop-up store,\u00a0<a href=\"https:\/\/www.thestorefront.fr\/spaces\/italy\/lombardia\/milano\/27390-event-space-in-central-milan\">trouv\u00e9 sur Storefront<\/a>, <strong>au coeur de Milan<\/strong>. C&rsquo;est tout pr\u00e8s de l&rsquo;incontournable <strong>Duomo<\/strong>, monument touristique et historique de Milan, que La Rev\u00eache a choisi de s&rsquo;implanter pendant 1 journ\u00e9e dans un espace de\u00a045 m\u00b2.<\/p>\n<p><strong>Sa strat\u00e9gie ?<\/strong> Capitaliser sur la fin du mois de Mai, quand <strong>les achats des vacances d&rsquo;\u00e9t\u00e9<\/strong> commencent \u00e0 peine \u00e0 se manifester, pour habiller sa client\u00e8le. L&rsquo;autre valeur ajout\u00e9e d&rsquo;ouvrir un pop-up store pour La Rev\u00eache est d&rsquo;avoir <strong>une premi\u00e8re boutique en nom propre<\/strong> sur le territoire milanais, en parall\u00e8le de sa strat\u00e9gie jusqu&rsquo;alors fond\u00e9e sur une distribution au sein de boutiques multimarques ou en ligne.<\/p>\n<p>Une localisation centrale, plac\u00e9e sous le signe du shopping, une mise en sc\u00e8ne minimaliste pour mettre en valeur le produit, une communication optimale sur les r\u00e9seaux sociaux&#8230; autant d&rsquo;\u00e9l\u00e9ments qui ont pu apporter \u00e0 la marque un trafic particuli\u00e8rement dense tout au long de la journ\u00e9e.<\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/www.thestorefront.fr\/spaces\/italy\/lombardia\/milano\/27390-event-space-in-central-milan\"><img class=\"alignnone wp-image-11151\" src=\"https:\/\/blog-content.thestorefront.com\/mag\/wp-content\/uploads\/2018\/11\/PHOTO-2018-11-27-22-39-58.jpg\" alt=\"\" width=\"485\" height=\"576\" srcset=\"http:\/\/167.172.135.46\/wp-content\/uploads\/2018\/11\/PHOTO-2018-11-27-22-39-58.jpg 713w, http:\/\/167.172.135.46\/wp-content\/uploads\/2018\/11\/PHOTO-2018-11-27-22-39-58-253x300.jpg 253w\" sizes=\"(max-width: 485px) 100vw, 485px\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n<h5><a href=\"https:\/\/www.thestorefront.fr\">Et vous ? Lancez votre concept \u00e9ph\u00e9m\u00e8re dans le monde entier en seulement 3 clics ! Une journ\u00e9e, une semaine, un mois&#8230; votre libert\u00e9, c&rsquo;est la flexibilit\u00e9 !<\/a><\/h5>\n","protected":false},"excerpt":{"rendered":"<p>La Rev\u00eache, c&rsquo;est la marque de maillots de bain Made in Italy que tout le monde a sur son feed Instagram ! Digital native, la marque a choisi de booster ses ventes juste avant l&rsquo;\u00e9t\u00e9 en ouvrant un pop-up store,\u00a0trouv\u00e9 sur Storefront, au coeur de Milan. C&rsquo;est tout pr\u00e8s de l&rsquo;incontournable Duomo, monument touristique et &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"ast-button\" href=\"http:\/\/167.172.135.46\/fr\/la-reveche-lance-son-pop-up-store-de-maillots-de-bain-a-milan-juste-avant-lete\/\"> <span class=\"screen-reader-text\">La Rev\u00eache lance son pop-up store de maillots de bain \u00e0 Milan juste avant l&rsquo;\u00e9t\u00e9 !<\/span> Read More \u00bb<\/a><\/p>\n","protected":false},"author":36,"featured_media":13617,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"qubely_global_settings":"","qubely_interactions":"","content-type":"","inline_featured_image":false,"site-sidebar-layout":"default","site-content-layout":"default","ast-global-header-display":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":""},"categories":[1620],"tags":[1625,1626,1632,1627,1628,1631],"qubely_featured_image_url":{"full":["http:\/\/167.172.135.46\/wp-content\/uploads\/2018\/11\/PHOTO-2018-11-27-22-39-58-3-1-1.jpg",760,509,false],"landscape":["http:\/\/167.172.135.46\/wp-content\/uploads\/2018\/11\/PHOTO-2018-11-27-22-39-58-3-1-1.jpg",760,509,false],"portraits":["http:\/\/167.172.135.46\/wp-content\/uploads\/2018\/11\/PHOTO-2018-11-27-22-39-58-3-1-1.jpg",478,320,false],"thumbnail":["http:\/\/167.172.135.46\/wp-content\/uploads\/2018\/11\/PHOTO-2018-11-27-22-39-58-3-1-1-150x150.jpg",150,150,true],"medium":["http:\/\/167.172.135.46\/wp-content\/uploads\/2018\/11\/PHOTO-2018-11-27-22-39-58-3-1-1-300x201.jpg",300,201,true],"medium_large":["http:\/\/167.172.135.46\/wp-content\/uploads\/2018\/11\/PHOTO-2018-11-27-22-39-58-3-1-1.jpg",760,509,false],"large":["http:\/\/167.172.135.46\/wp-content\/uploads\/2018\/11\/PHOTO-2018-11-27-22-39-58-3-1-1.jpg",760,509,false],"1536x1536":["http:\/\/167.172.135.46\/wp-content\/uploads\/2018\/11\/PHOTO-2018-11-27-22-39-58-3-1-1.jpg",760,509,false],"2048x2048":["http:\/\/167.172.135.46\/wp-content\/uploads\/2018\/11\/PHOTO-2018-11-27-22-39-58-3-1-1.jpg",760,509,false],"qubely_landscape":["http:\/\/167.172.135.46\/wp-content\/uploads\/2018\/11\/PHOTO-2018-11-27-22-39-58-3-1-1.jpg",760,509,false],"qubely_portrait":["http:\/\/167.172.135.46\/wp-content\/uploads\/2018\/11\/PHOTO-2018-11-27-22-39-58-3-1-1.jpg",478,320,false],"qubely_thumbnail":["http:\/\/167.172.135.46\/wp-content\/uploads\/2018\/11\/PHOTO-2018-11-27-22-39-58-3-1-1.jpg",140,94,false]},"qubely_author":{"display_name":"Stephanie Kidder","author_link":"http:\/\/167.172.135.46\/fr\/author\/skidder\/"},"qubely_comment":0,"qubely_category":"<a href=\"http:\/\/167.172.135.46\/fr\/category\/success-stories-fr\/\" rel=\"category tag\">Success Stories<\/a>","qubely_excerpt":"La Rev\u00eache, c&rsquo;est la marque de maillots de bain Made in Italy que tout le monde a sur son feed Instagram ! Digital native, la marque a choisi de booster ses ventes juste avant l&rsquo;\u00e9t\u00e9 en ouvrant un pop-up store,\u00a0trouv\u00e9 sur Storefront, au coeur de Milan. C&rsquo;est tout pr\u00e8s de l&rsquo;incontournable Duomo, monument touristique et\u2026","jetpack_featured_media_url":"http:\/\/167.172.135.46\/wp-content\/uploads\/2018\/11\/PHOTO-2018-11-27-22-39-58-3-1-1.jpg","_links":{"self":[{"href":"http:\/\/167.172.135.46\/fr\/wp-json\/wp\/v2\/posts\/13615"}],"collection":[{"href":"http:\/\/167.172.135.46\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/167.172.135.46\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/167.172.135.46\/fr\/wp-json\/wp\/v2\/users\/36"}],"replies":[{"embeddable":true,"href":"http:\/\/167.172.135.46\/fr\/wp-json\/wp\/v2\/comments?post=13615"}],"version-history":[{"count":2,"href":"http:\/\/167.172.135.46\/fr\/wp-json\/wp\/v2\/posts\/13615\/revisions"}],"predecessor-version":[{"id":22113,"href":"http:\/\/167.172.135.46\/fr\/wp-json\/wp\/v2\/posts\/13615\/revisions\/22113"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/167.172.135.46\/fr\/wp-json\/wp\/v2\/media\/13617"}],"wp:attachment":[{"href":"http:\/\/167.172.135.46\/fr\/wp-json\/wp\/v2\/media?parent=13615"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/167.172.135.46\/fr\/wp-json\/wp\/v2\/categories?post=13615"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/167.172.135.46\/fr\/wp-json\/wp\/v2\/tags?post=13615"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}