Retykle, the online retailer for second-hand designer kids clothing, recently ran its latest pop-up store in Hong Kong. The retailer, which specialises in second-hand children’s fashion, uses pop-up stores to increase visibility and reach new customers who can then use its online platform to buy and sell designer brands. It’s a message of sustainability that …
Popular artist and author Rap Chan, better known as Dusty Papa, hosted a pop-up exhibition in December in Central Hong Kong promoting mental health. The theme of the exhibition was “Don’t forget the tenderness in your heart” and it used Dustykid’s distinctive designs to remind viewers that despite social instability and the impact of COVID-19, …
Moose Knuckles, the ambitious and innovative Canadian luxury outerwear brand, opened it’s latest pop-up in Milan, which it found using Storefront. The pioneering brand is using pop-up stores to engage with its customers and reach new audiences with stores openings in London, Amsterdam and Dusseldorf in recent months. While many retailers are suffering from the …
To launch the POPSUGAR at Kohl’s debut collection, the brooklyn-based agency The Gathery created an experiential pop-up store in Soho in early September. Held at this top Storefront space in Soho, the agency brought to life the Millennial-inspired collection and created a space that embodied the Everything Is Better With A Pop Of Sugar campaign …
How This Creative Agency Launched The Brilliant POPSUGAR At Kohl’s Pop-Up Store Read More »
Storefront recently announced it’s latest partnership with iconic retailer Macy’s, to offer brands, retailers and small businesses direct access to Macy’s pop-up spaces in featured U.S cities. The Market @ Macy’s is a one-of-a-kind marketplace with a variety of both up-and-coming and established brands—located right inside select Macy’s stores. With Storefront, The Market @ Macy’s …
Why You Should Host A Pop-Up Store at The Market @ Macy’s with Storefront Read More »
The Amsterdam Dance Event is an annual, a five-day electronic music conference and festival held mid-October. With thousands of brands, speakers and music-industry insiders flocking to the city during this week, many also popped up along side the big event to cash in on the buzz and heavy foot-traffic. This year, Storefront worked with many …
Storefront Helps Brands Pop Up During Amsterdam Dance Event Read More »
Kowloon Dairy’s classic products have flavored the childhood of most Hong Kongers. Its product line ranges from milk and yoghurt drinks to ice cream and mochi. Set up in the 1940s, this company is among veteran brands that scream Hong Kong from the core. Although their products are widely available in supermarkets and 7-elevens around …
Hong Kong’s Biggest Milk Brand Opens First-Ever Pop-Up Store Read More »
The average length of a pop-up store depends on the strategy and goal from the brand. A pop-up store can open up with the intention of being at the space anywhere from 1 day up to 3 months, and in some cases even a 6 month time period. The majority of those who have turned …
Success Stories: Pop-Up Stores Turned Permanent Spaces Read More »
Dazzle Bar, a pop-up breath freshening and teeth whitening service, is popping up all around San Francisco, and transforming the delivery of dental care. Using technology and a modern approach to dental, the startup Dazzle who invented the bar, has a strong focus on prevention and cosmetic, minus the clinical or insurance parts. In a …
A Glimpse Inside The Dazzle Bar Bay Area Pop-Up Tour Read More »
Spring and Summertime are filled with pop-up stores and buzzy concepts. Pop-up stores and events are a great way for brands and upcoming designers to get in on the thrill of hosting something temporarily, whether it be for press purposes, driving sales, meeting customers, or all three. New concepts and ways to introduce a brand …
4 Creative Tips to Steal From These Latest Pop-Up Stores Read More »
