Christmas is the most wonderful time of the year. People get to spend time with their families, enjoy great food and share presents with the ones they love the most. That means that Christmas is a pretty great time for retail, with an increase in sales and greater interest in more expensive products, for many …
Every Holiday season, eye-catching displays and interactive showcases lure in shoppers. As Holiday sales are expected to expand at a rate of 15.3 percent this year according to eMarketer Retail, it’s important for retailers to up their seasonal game with tech-integrated exterior displays and in-store experiential environments (like pop-up stores!) in order to stand out. Do You …
Advice to Retail Stores This Holiday Season: Let It Show, Let It Show, Let It Show! Read More »
Soho’s close neighbor Nolita, named for its location North of Little Italy, is a small village in downtown Manhattan. After an influx of yuppies in the 80s-90s, the population remains young and trendy. However, it also gives off a relaxed vibe with its cool boutiques, cozy red-brick restaurants, urban art, and murals. A little history …
Nolita Neighborhood Guide: The Vibrant Heart of New York Read More »
What style of furniture should you choose? How can you make the most out of your display area without weighing it down? Are you looking to both save space and open it up? Even liven it up a little? Enhance it, or otherwise give it that personal touch? These 14 tips are a sure and …
One of the most important elements of the pop-up store is the marketing plan. Before you start planning your pop-up store, it’s crucial to invest time, energy, and dollars in a strong marketing and communications strategy. The spread of social media and influencers allows companies to be creative with their marketing plans and it’s one …
Art Basel in Miami December 6th marks the start of Miami-based Art Basel. The event is a convergence of artists from across the globe, allowing them to showcase works ranging from sculptures to film and paintings to photography. This international art fair features paintings, sculptures, installations and photographs from over 4,000 artists all around the …
Art Basel Miami: How Retailers Can Find Success With Our Top Spaces For Rent Read More »
Pop-up stores are not only for retail giants and e-commerce brands; there’s a whole wave of pop-up stores emerging in other industries like tech and media. Storefront has popped up with tech giants like Google, and is now hosting Facebook in one of its spaces on Carnaby St. in London. The It’s Your Facebook pop-up …
This Storefront-Powered Facebook Pop-Up Event Is Making Waves in London Read More »
There was a time in New York, a couple of decades ago, when new music clubs tried out a somewhat unorthodox technique to lure in customers. On Friday and Saturday evenings, the DJ would play music so loud it made the entrance doors pump to the beat, while right outside the club gorgeous Ferraris and …
The Chinese Retail Market: Pop-up Stores and Massclusivity Read More »
When opening a pop-up store, most of us don’t feel like splurging on expensive furniture, decorations and storage solutions. That’s because it’s more fun to upcycle found items, hunt for bargains and transform lost treasures into interior design gold! Here are 14 affordable ways to decorate your pop-up store. Stacked wooden pallets Recycling connoisseurs are …
14 Cost-Effective Ways to Decorate Your Pop-Up Store Read More »
The Halloween industry is booming. In 2017, the National Retail Federation predicted that Halloween would generate $9.1 billion for the US economy, with $3.1 billion of that coming from the sale of costumes alone. For brands who want to capitalize on the holiday but don’t want to invest in a permanent store, a pop-up store …
